This position is for Phoenix Commercial Pte Ltd, a company under Kuok (Singapore) Ltd.

Tasks & Responsibilities:
• Build and manage a team of executives and customer service staffs for new shopping mall
• Develop and execute marketing plans leading up to the mall's opening.
• Assess market opportunities and conduct research to understand shopper needs
• Enhance shopping experience through mall-wide campaigns and events to drive traffic and spend in the mall
• Source, solicit and establish partnerships for implementation of new marketing initiatives.
• Analyse and evaluate effectiveness of campaigns and make recommendations to adjust and constant improvement of marketing strategies
• Support overall efforts in content development and upkeep of social and digital channels, as well as community management of mall touchpoints
• Build and foster good relationships with tenants and garner participation in the mall’s marcom activities
• Liaise with advertising agencies, tenants... contractors, and event companies to ensure successful launches of marketing initiatives and events
• Revenue maximization through identification of revenue opportunities and casual leasing of atrium spaces, road show spaces, media spaces and push carts
• Work with statutory boards and/or government agencies to manage events area under the management contract
• Prepare marketing budget, monthly reports, tracking of expenses, etc.
• Develop and maintain customer service initiatives and achieve service standard set for the mall
• Collaborate on Group-wide marcom initiatives as required
• Minimum Diploma or Degree in Communications/Marketing/Business or related discipline
• Minimum 5 years of experience preferably in a shopping mall, retail or ad agency environment
• Experienced in managing P&L and driving revenue streams
• Creative, resourceful and excel in timeline driven environment
• Demonstrated leadership capacity and people development track record
• Highly energetic, mature, self-motivated and a creative team player with a keen eye for details
• Good written and spoken communication skills
Singapore

Salary Criteria