Baxter Remote OR United States
1 week ago
This is where you save and sustain lives
At Baxter, we are deeply connected by our mission. No matter your role at Baxter, your work makes a positive impact on people around the world...
You’ll feel a sense of purpose throughout the organization, as we know our work improves outcomes for millions of patients.
Baxter’s products and therapies are found in almost every hospital worldwide, in clinics and in the home. For over 85 years, we have pioneered significant medical innovations that transform healthcare.
Together, we create a place where we are happy, successful and inspire each other. This is where you can do your best work.
Join us at the intersection of saving and sustaining lives where your purpose accelerates our mission.
This is a remote role and can be based anywhere in the US; Chicago or Indiana highly preferred.
Your Role at Baxter
This is where your ideas lead to success
As a US Commercial Marketing Manager, you have lots of ideas grounded in research and knowledge of the marketplace. Your skills in planning and implementing these ideas are what make you an outstanding business partner and marketer.
At Baxter, we're not just promoting the latest life-saving products; we're thinking strategically about getting products to those who need them by understanding the value they provide, the market where they are needed, and the approach to reach the right individuals.
We develop quality products with the patient in mind, so our marketing efforts are also patient-centric. That means you can be proud of our work and the value we provide to people every day.
As a large, multinational organization, you have the opportunity to expand your knowledge through collaboration with a variety of individuals, exposure to different facets of our portfolio, and a supportive leadership team that encourages ongoing development
What you'll be doing
The Manager, US Commercial Marketing Specialty Beds will be responsible for managing all aspects of US downstream marketing and drive marketing initiatives for US Specialty Beds and products within Baxter’s Care Solutions business unit.
Additionally, you will :
Provide US Regional Product Management / Marketing oversight for the US Specialty Beds portfolio to include Bariatric Beds, Birthing Beds, Stretchers and Hospital Furniture.
Oversee the successful launch of Specialty Bed products; develops strategic objectives, tactics, KPIs and training plans for the US market.
Manage the creation and implementation of pricing strategies, market analysis, promotional programs, market research, partnership programs, Continual Education (CE) programs and channel strategies.
Provide marketing, sales and technical support at conferences, users’ meetings, customer sites, end user workshops, and other specific marketing / sales events.
Deliver marketing / sales tools, based on US customer unmet needs and associated value prop, for all levels of healthcare stakeholders and sales teams.
Work with marketing communications to define the go-to-market strategy, helping them understand the product positioning, key benefits, and target customer.
Proactively work closely with Sales teams to effectively implement marketing strategies and target lists to drive tactical plans to attain / exceed sales and category share objectives.
Provide market feedback on IT, healthcare trends, economics, construction, partnerships, ASCs, KOLs and competition to assist in current product support and new product development.
Provide direct support to the sales team through all stages of a deal, e.g. in customer meetings, demonstrations, RFPs, cross-references, and preparation of offers.
What you'll bring
Bachelor’s Degree in Marketing, business, or related field; advanced degree preferred in order to quickly develop strategic marketing initiatives.
Minimum 5 years professional experience in Product Management or Marketing. Previous experience in medical device or capital equipment marketing preferred.
Previous sales experience and / or Hospital Bed and Stretcher experience is preferred.
Understanding product development / commercialization process that incorporates customer requirements.
Ability to interact with experts from different levels (e.g., surgeons, architects, equipment planners, CEO’s, etc.).
Able to effectively project manage resources to complete multiple projects simultaneously
Ability to travel 25% of the time.
We understand compensation is an important factor as you consider the next step in your career. At Baxter, we are committed to equitable pay for all our employees, and we strive to be more transparent with our pay practices.
To that end, this position has a base salary range of $80,000 to $180,000 plus an annual incentive bonus. The above range represents the expected base salary range for this position.
The actual salary may vary based upon several factors including, but not limited to, relevant skills / experience, time in the role, business line, and geographic / office location.
Last updated : 2023-05-24
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