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Global Brand Manager Stockholm

Karo Healthcare

Karo Healthcare Stockholm Sweden

3 weeks ago

Job Description

Karo is at an exciting stage in its journey and aiming to provide several healthcare products to support consumers with their everyday health. With our seven product categories: skin health, intimate health, digestive health, foot health, wellness, pain, cough and cold and speciality products such as Rx pharma care. Across these categories, we own a range of differentiated brands in both prescription drugs (Rx) and consumer products (OTC). Karo Healthcare is headquartered in Stockholm, Sweden, with offices also in the UK, Germany, Belgium, Denmark, Norway, Finland, Italy.

For our headquarter in Stockholm we are currently looking for a driven Global Brand Manager to lead and execute the brand growth agenda of our brand Locobase with an ambitious "brand CEO" mindset.

Responsibilities
• Working as part of the global category team and in strong collaboration with the markets (who are responsible for execution) to create and deliver a winning digital-first, HCP driven... brand growth plan, which will accelerate sales, share and brand equity
• Working in partnership with the Skin Squad content and performance managers, delivering a winning digital-first communications plan, covering always-on and campaign needs
• Work cross-functionally with internal teams to identify key innovation opportunities and guide strategic direction for product development and commercialization
• Analyse global and local brand performance, identifying drivers and drainers to quickly drive the corrective action and share best practices across markets
• Oversee and manage the development and execution of all marketing campaigns, including launch plans and promotional materials, ensuring that they are always in line with the overall brand and marketing strategy
• Ensure compliance with regulatory requirements for product advertising and ensure that Karo Healthcare's marketing materials are compliant with relevant health authority guidelines

Requirements
• Master's or Bachelor's degree in business administration, marketing, or relevant field
• Extensive experience in a brand management role, preferably across multiple markets
• Experience with FMCG products - skin health would be a plus
• Experience in developing and executing new growth-driving creative ideas and initiatives, derived from powerful data-driven insight
• Strong strategic thinking and analytical skills, with ability to drive results and proactively identify opportunities for growth
• Ability to work collaboratively and remotely with cross-functional teams and effective communication skills, with ability to influence without authority
• Comfortable working in fast-paced environment with changing priorities
• Strong commercial acumen with experience in Pamp;L leadership/budget management, pricing and COGs strategy development
• Excellent intercultural skills and an interest in working in an international team located across several markets
• Motivated by Karo’s mission to improve people’s everyday health

Benefits
• Opportunity to own, create and grow your strategy, alongside like minded colleagues
• Apart from a competitive salary pack, there are lots of growth opportunities to meet your personal ambitions
• Flexible schedule and life work balance due to hybrid working
• Responsibility for exciting and challenging projects that have a direct, visible impact on our customers and the industry
• Very positive work environment in a young, international, and motivated team
• Start-up spirit while being a part of the large international organization with strong values

Karo Healthcare has a Diverse amp; Inclusive environment. We are looking for qualified candidates irrespective of gender, gender identity, sexual orientation, ethnicity, race, religion, national origin, disability or age
Stockholm Sweden

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