Job Description

We require an individual to do the followings.

● Define the product strategy, Product Launch, and roadmap

● Building B2B go-to-market (GTM) strategies.

●Helping in product positioning and competitive differentiation across all customer cycle journeys.

●Should have a good understanding of Conventional Marketing, Influential Marketing, and Digital Marketing campaigns

● Managing internal and external stakeholders

●Experience in conceiving a campaign, executing and optimizing it, and then reporting it

●Working collectively with engineers, designers, marketers, business development, leadership, clients, stakeholders, and more, you will take the lead in setting product priorities and following through the full lifecycle of product production- from conception to release

●Drive the execution of all product lifecycle processes, including product research, market

research, competitive analysis, planning, positioning, roadmap development, and product launching

●Ability... to represent the company at different webinars, marketing events workshops, and other external communications channels

●Become an expert on Innovadel s products and develop strong sales enablement content (presentations, battle cards, 1 pager, case studies, product tours, etc.)

●Drive the product roadmap and priorities based on stakeholder input and feedback.

Requirement & Skills Needed:

● Bachelor’s Degree in Marketing o

●04+ experience in Product Marketing.

●Should have worked with an IT Company

●Self-motivated and goal-oriented, desire to deliver results

●Excellent English communication skills - verbal and written.

●Ability to work collaboratively with sales and marketing teams to achieve common goals.

●Strong computer skills, including Microsoft Office and CRM/Salesforce experience preferred.

●Should have a solid understanding of product positioning and product customization as per client needs

●Experience gathering and understanding customers’ business needs

●Ability to expand the company’s products and services
Lahore Pakistan

Salary Criteria