We are looking for a creative Country Brand Manager Internal Medicine (CBM / Product Manager III) to join our high calibre team at Pfizer in São Paulo, SP.
Growing your career as a Full Time Country Brand Manager Internal Medicine (CBM / Product Manager III) is an awesome opportunity to develop excellent skills.
If you are strong in presentation, people management and have the right experience for the job, then apply for the position of Country Brand Manager Internal Medicine (CBM / Product Manager III) at Pfizer today!

Country Brand Manager Internal Medicine (CBM / Product Manager III) page is loadedCountry Brand Manager Internal Medicine (CBM / Product Manager III)

Apply locations Brazil - São Paulo time type Full time posted on Posted Today job requisition id 4883407Responsible for developing and implementing the brand commercial strategy for Brand/Portfolio. Key responsibilities will include tactical plan development, implementation, communications, stakeholder management and... tracking key performance indicators (KPI's).
RESPONSABILITIES:
• Strategic planning and tactical execution for the brand/portfolio, including driving the launch and setting the strategic direction of a new asset
• Tactical plan development, implementation of marketing initiatives and programs together with ongoing evaluation of the brand initiatives
• Provide country input into overall Global Initiatives (GLOCAL)
• Tailor regional/global brand strategies to local market needs and define local priorities for business
• Define tactical implementation plan to prepare for execution and tailors as appropriate for different market segments, leveraging best practices
• Maximize impact of marketing activities through optimal channel mix, including digital channels
• Drive innovation in a highly dynamic and competitive market by challenging the status quo
• Find new models of go to market to check quick-win opportunities for growth
• Lead development and implementation of omnichannel strategic and tactical plan, partnering with brand managers and cross functional teams
• Develop and implement digital solutions that focus on addressing patient needs and improving patient outcomes with positive impact and return on investment for our business
• Embraces Data and Technology to develop strategies of brand plans, engage HCPs and generate insights to integrate patients' perspective/needs
• Partner with internal and external stakeholders to provide materials and programs to support patient needs
• Foster relationships with key influencers, opinion leaders and target customer groups within the disease area
• Build and maintain relationships with key external stakeholders such as KOLs and policy makers
• Create and maintain a local team culture that challenges the status quo, values collaboration and supports innovation
• Develop digital businesses meetings strategy, validate brand-specific messages, design training (w/medical, regulatory), develop awareness campaigns, congresses content (w/ KOLs) in partnership with Medical
• Maintain a tracking of Key Performance Indicators related to the Brand
• Accountable for the planning & spending of budgets (revenue/DME)
• Oversee country sales and forecasting, including monitoring performance vs KPIs
• Develop, track, measure and partner with commercial team for price policies and developing strategies to increase volume & IBT for the portfolio
• Partner with Global Supply to ensure product, minimize back orders and improve forecast error.
REQUIREMENTS:
Education
• University degree required (business administration or scientific degree preferred)
• MBA in the marketing/business area or related area preferred
Languages
• Ability to communicate in Portuguese and English required (Advanced/Fluent)
Experience: Previous experience in Digital or Pharmaceutical background preferred
• Preferred 05 to 10 years prior experience in the Pharmaceutical Industry or Health Market or Hospital
• Strong personal integrity, and customer focus
• Previous experience with Digital Initiatives and team's leadership (direct or indirect)
• Strong ability in process and project management, agile in a fast-paced environment, resourceful and solution oriented
• Able to effectively contribute and work on multifunctional teams, working as a lead in agile teams and ability to orchestrates teams to focus on remove barriers to achieve goals
• Excellent interpersonal communication, negotiation, and advanced presentation skills
• Must be able to adapt, organize, prioritize, and work effectively in a constantly changing field- based environment
• Deep knowledge of Marketing 4.0 · Digital skills
• Proven ability to use IT tools and interface effectively with a variety of technical platforms
• Analytical digital capability and data interpretation
Last date to apply for job: May 5th, 2023
A Pfizer é uma das maiores empresas biofarmacêuticas de inovação do mundo e um dos valores da companhia é Equidade. Esta é uma oportunidade igualitária para todas as pessoas independentemente da raça, origem, gênero, orientação sexual, idade, presença de deficiência, estado civil, religião ou crença, nos termos da lei. Valorizamos a diversidade e inclusão, e buscamos um ambiente de trabalho cada vez mais plural, justo e equânime.
Marketing and Market Research#LI-PFEAbout Us

Pfizer careers are like no other. In our culture of individual ownership, we believe in our ability to improve future healthcare, and potential to transform millions of lives. We're looking for new talent to join our global community, to unearth new innovative therapies that make the world a healthier place.
Benefits of working as a Country Brand Manager Internal Medicine (CBM / Product Manager III) in São Paulo, SP:

? Company offers great benefits
? Company offers career progression opportunities
? Advantageous package
São Paulo State of São Paulo Brazil

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