Client: ICFAI University
Location: Punjagutta (H.O)
Role: Senior Digital Marketing Executive

Responsibilities and Duties:

1. Should have hands-on experience in Facebook and Google Ads campaigns for our product. Search Ads, Display Ads, Facebook and Instagram ads

2. Should have complete knowledge of Search Ads, Display Ads (Google), Remarketing (Google and Facebook), Youtube, Facebook, and Instagram ads

3. Must have solid expertise in performance marketing, CPA, CPC, CPL, CPM, etc. Prioritizing initiatives leading to returns for spending.

4. Write and optimize content for social networking accounts such as Facebook, Instagram, LinkedIn, Twitter, Youtube, etc.

5. Analyze data from digital marketing programs, determine insights, and develop recommendations to optimize.

6. Should have in-out of industry knowledge and the latest trends in online marketing space, including social media, content marketing, SEO, SEM,etc.

7. Identifying new trends in digital marketing, evaluating new... technologies and ensuring the brand is at the forefront of industry developments.

8. Establish our online presence and create brand awareness.

9. Run day-to-day social media and search engine optimization audits to ensure best practices are being used.

10. Maintain SEO regular keyword research and other best practices.

11. Create a unique brand identity online.

12. Implements and manages reports and dashboards.

Desired Candidate Profile:

1. The Incumbent must be a graduate with more than 3yrs of experience in Digital Marketing
Hyderabad Telangana India

Salary Criteria