In a life without sound, our work provides meaning. As a leading provider of innovative hearing care solutions, we are not just a company that makes products: we are a team on a mission to help people enjoy the delight of hearing. To enable a life without limitations, we – through our core business brands Phonak, Unitron, Hansaton, Advanced Bionics and AudioNova – develop, manufacture and distribute solutions that push the limits of technology and redefine the future of our industry.

Join us in our Digital Unit in Berlin as Copywriter (freelance) on a project basis for the German speaking market and help us reshape the hearing aid industry. You will be part of a fast-growing and entrepreneurial start up within a larger corporate structure where you will have the opportunity to have a major impact on our ambitious growth path in multiple key countries.

Requirements
• You are highly creative and imaginative
• You have a strong eye for detail and the ability to research various topics... and audiences effectively
• You are experienced in lead gen copywriting within a Performance Marketing setting
• You have excellent, native level German copywriting skills
• You have good interpersonal skills and enjoy working in a team
• You have written for various audiences in the past in an engaging manner
• You can churn out multiple copy options for various marketing channels and are comfortable working with deadlines
• You know what makes a landing page work
• Expertise in Native Advertising is a huge plus
• You have experience in advertising, or agency setting with a portfolio of work and writing samples

Your Tasks:
• As part of the Content team, accepting a brief and creating copy ideas to grab an audience’s attention. This includes headlines, ad copy, CTAs, hooks, slogans and other aspects ‘above the fold’.
• Writing short and longer-form copy for different personas, awareness levels and age groups in Germany and Austria.
• Editing and proofing your own work and ensuring a high standard across all content.
• Brainstorming ideas, concepts for campaigns with marketing and the content team, and visual aspects with design.
• Modifying copy and creating engaging clear content for various online channels, to A/B test at various levels.
• Familiarising yourself with the end products, audiences and the competition. Finding ways to differentiate from the competition within copywriting limits.

We expect to need support on a project basis at least until the end of June2023.

This will be a very short process with an intro call as well as a call with our content team. Please apply and share your portfolio and compensation expectations
Berlin Germany

Salary Criteria