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Campaign Manager - Spain/LATAM Madrid

Pentasia

Pentasia Madrid Spain

2 months ago

Our client is a leading operator in the European iGaming industry, who has become one of the fastest growing, cutting edge and innovative online casinos in Europe. Their exponential growth has been driven by a strong brand and direct response marketing strategy spanning across TV, radio and digital. They are looking for a Campaign Manager, based in Madrid, to join their growing and dynamic team on a hybrid working basis.

The Role

The Campaign Manager will be responsible of coordinating the internal and external campaigns for Spain and LATAM in close collaboration with the teams in other European countries and the local country managers, marketing managers & digital managers.

Responsibilities include:

For Spain & LATAM markets:
• Assets for all websites, create briefings for the creative team and follow up until final submission and publication.
• Coordination of the central campaigns, liaising with teams in Europe and creative team
• Weekly internal reporting of main KPIs (Spain... and Mexico)
• Regular review of the content in company domains, to report broken links, outdated content, text in EN, etc.

For Spain market:
• Paid social: create the briefings for the creative team & follow up until delivery to outside agency.
• PPC: review of copies to come up with new creatives or suggestions to optimize the performance.
• TV show – coordination of production.
• Monthly/quarterly competitive reviews for Spain; making recommendations to improve UX based on findings.
• Industry reports: quarterly follow up of data published by the regulator; create the reports needed to understand our performance vs the industry.

About you

Our client is looking for candidates with demonstrable experience in a campaign management role or similar, with a good understanding of the digital paid media and communication channels.

The successful candidate will:
• Be fluent in Spanish and English.
• Have a degree in Marketing, Business, Advertising or similar.
• Previous experience in a competitive high volume transactional e-business and/or gambling is a strong advantage, but not required.

The Package

This is a great opportunity for to join the iGaming industry at a junior level for an exciting and growing business. They offer a competitive salary, hybrid working from their Madrid office 1 or 2 days per week (after successful onboarding) and an extensive training programme.

Please get in touch today to find out more
Madrid Spain

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