Job Description

Rystad Energy is an independent energy research and business intelligence company providing data, analytics, and consulting services to the global energy markets. Our high-end capabilities within energy fundamentals, oil and gas markets, renewable energy and supply chain strengthen the insight and expertise of our clients, thereby ensuring quality decisions. Rystad Energy is a fast-growing company with offices in more than 30 locations and employees representing almost 50 nationalities, engaging in the global energy discussions based on our data driven and fact-based input.

We are recruiting a strategic, dynamic, energetic, and creative Digital Marketing Manager. If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

You will work as part of the corporate marketing team, being responsible for all Digital... Marketing activities, including planning, execution and analysis of successful multichannel campaigns delivering results that drive leads and brand awareness and support business growth. This role will be integral to the global Marketing team and collaborate closely across various disciplines.

Reporting to the Head of Corporate Marketing, the ideal candidate will collaborate with relevant teams and have a background in digital marketing, including social media, SEO amp; SEM as well as a strong skillset working with various tools and platforms. A successful candidate will have a strong background in digital marketing and campaigns management either in-house or within agencies.

Job Description
• Paid acquisition and campaigns management: you will plan, manage and execute organic amp; paid social media campaigns in conjunction with relevant internal stakeholders, as well as successful SEO amp; SEM campaigns
• Align digital marketing activities with the Rystad Energy Brand and messaging as well as commercial strategies
• Development and implementation of the global digital marketing strategy (SEO/SEM, social media and corporate website)
• Conceptualization, implementation amp; analysis of global amp; regional digital marketing multichannel campaigns (brand awareness and lead generation campaigns) related to products, events and webinars
• Managing and optimization of the global digital marketing budget
• Overall responsibility for our corporate social media channels
• Product owner of the corporate website
• Conduct keyword research to guide content teams
• Review technical SEO issues and implement fixes
• Plan and execute off-page optimization projects (e.g. link-building amp; technical website aspects)
• Knowledge and experience of ROA (Return on Advertising) is a plus
• English fluency required, additional language a plus
• Willing to collaborate across time zones (EMEA, AMERICAS, APAC)

Job Requirements
• Bachelor/Master’s degree in a relevant subject, such as public marketing, digital marketing or communications
• Proven 3-5 years of relevant work experience
• Strong Digital Marketing knowledge and experience
• Passionate about the power and possibilities of digital marketing
• Experience with relevant tools like LinkedIn Campaign Manager, SEMrush etc. is essential
• Knowledge of and experience with standard and current SEO practices
• Experience with SEO reporting
• Deep knowledge of the social media landscape and engagement trends
• Strong experience with Google Analytics (tracking website activity) is essential
• Agency relationship and budget optimization a plus
• Analytical mindset with numerical aptitude
• Ability to multi-task in a fast-paced environment
• Good understanding of a B2B business is a plus
• Great communication skills

We offer
• A quickly expanding international business culture
• A diverse, dynamic, and highly skilled working environment
• The opportunity to work in an entrepreneurial environment and collaborate with our experts and senior executives
• Attractive compensation and benefits
• Development opportunities locally and internationally

Application process
• Submission deadline: 20 March 2023
• All applications must be submitted exclusively via our portal
Oslo Norway

Salary Criteria