ABOUT THE COMPANY

Janta Kenya is a HR Consultancy firm established with an objective of encompassing integral and necessary skills that most individuals and organizations need in everyday business. We have a team of professional HR consultants with extensive experience in all people management issues, and we are therefore well placed to offer advice for private, public and not-for-profit organisations.
We focuses on achieving business outcomes for our clients’ satisfaction through our right expertise, combined with practical experience and strong commitment. The values of our firm are fundamental to our continuing success and ability to provide outstanding service to our clients.

JOB SUMMARY

Qualifications:Bachelor’s degree in marketing, advertising and or related field3 + Years of experience in digital marketing, with a focus on hospitalityProven track record of managing and executing successful digital campaignsStrong understanding of digital marketing tools and... technologiesKnowledge of e-commerce, SEO/SEM and social media advertisingSkillsetsDigital Marketing strategyCampaign managementWeb ManagementE-CommerceSEO/SEMSocial Media AdvertisingEmail MarketingAnalytics and Data Analysis

RESPONSIBILITIES

Plan and execute impactful email marketing campaigns, using segmentation, personalization, and testing for optimal resultsDevelop a comprehensive digital marketing strategy that aligns with company’s overall marketing objectives and goalsManage and optimize our website and digital platforms for an optimal user experience, search engine ranking, and conversionCreate and schedule engaging content for our social media presence to appeal to our target audienceConduct targeted online advertising, including search engine marketing (SEM) and display advertising, to drive traffic to our website and social media channelsCollaborate with internal teams to create and execute digital campaigns effectivelyAnalyze campaign performance using analytics and data to make informed decisions and adjust strategies as neededStay informed on industry trends and technologies, and recommend new tactics to enhance our marketing effortsManage all database segmentation to accurately target audiencesRepresent the company in a manner that strengthens our brand and improves our online presence

REQUIRED SKILLS

Written communication, Verbal communication, Social media marketing, Digital content development and editing (social media, blogs, etc.), Event management

REQUIRED EDUCATION

Bachelor's degree
Nairobi Kenya

Salary Criteria