A Multinational Group Retail amp Distribution company located in Beirut is hiring a Group Marketing Manager Tasks and Responsibilities Group Marketing Strategy amp RoadmapPerform a Marketing heath check assessment across the Group and identify gaps and corrective actions Based on the aforementioned health check and in coordination with the CEO the executive team and the business and brand managers build needed Central Marketing Services Strategic roadmap Lead the implementation of CEMAS roadmap Ensure full coordination between CEMAS team internal and external stakeholders on the key marketing initiatives taking place across the Group Monitor analyze and report on the performance of the company s marketing activities Share recommendations learnings and best practices Digital Marketing amp Customer Data Lab Capacity BuildingBuild a Best in Class Customer Centric Function that allows operations to deeply know their customers and CEMAS to become a 4PL Set the CEMAS direction for the group... and build marketing capabilities in the various operations functions and markets Build the automated data lab systems processes and reports that will allow the operations to best know and serve their customers Advice and support businesses on key strategic operational marketing opportunities Manage the Marketing Innovation team assess viability of and feed trends and innovation into the company Develop within the team a culture of customer service excellence aiming to enhance the company s operations Collaborate with senior team members across all departments to uncover insights and create innovative marketing and branding strategies Source talent to ensure the curation and retention of specialist skill sets across the team Identify ways to grow the digital marketing capabilities of the company and secure resources Routinely share strategies progress results learnings and relevant industry trends with the broader team Guide the group on strategic projects e g diversification opportunities category expansions development of new concepts new countries new brand equities Enhance cross-functional ways of working to reinforce synergies at Group Level Promote and champion inspirational collective leadership in and around the team as per the company s values Automation Customer and Market IntelligenceEstablish and share with the rest of the organization regular market intelligence and consumer reports around the CEMAS team area of expertise as well as results opportunities and recommendations Monitor the industries that the company operates in identifying key trends in communication events CRM media planning digital marketing PR Social Corporate Responsibility amp other related activities Establish and maintain good relationships with key stakeholders including agencies media groups suppliers but also key influencers and enablers Monitor consumer market studies amp research to spot opportunities for business development Overview creative agencies and retainer partners Continuously ensure that the company s marketing goals are communicated across the organization and improve company s marketing outreach efforts Review and improve all automated solutions in order to enhance ways of working and customer data management reporting and analysis Enhance strategic marketing reports and analysis that will help guide marketing-related strategic decisions Budget Controls amp Financial PerformanceNegotiate corporate deals with third parties to improve ROI and to serve the business needs and the company s vision Develop ROI assessment tools on marketing activities monitor and take corrective actions when needed Review the Group s marketing spending making sure budgets are respected and wisely invested Look constantly for budget optimization opportunities within the department or in business planning Monitor review and report on all marketing activities results and Return on Investment ROI Efficiently manage and streamline annual CEMAS budgets Consistently identify new or expanded revenue opportunities and strategize the implementation of plans Plan on turning the CEMAS into a 4PL best in class center prepare a business plan and present it to the CEO CEMAS Structure Systems Processes amp SOPsReview implement and maintain a comprehensive set of Corporate Marketing standards and procedures to be communicated and followed by all stakeholders Continuously review and enhance CEMAS systems processes solutions and SOPs Qualifications Minimum 10 years experience in a senior forward-looking marketing company agency multinational Minimum 5 years experience in a senior management role Minimum required bachelor degree MBA preferredExperience in FMCG in retail in a multinational is highly desired Strategic thinking and problem-solving abilities Superior interpersonal social and organizational skills Collective leadership is a MUST Proven project management skills Previous experience in CRM SEO and Digital Marketing is a MUST Working knowledge of search engine optimization SEO lead generation and affiliate marketing practices techniques and outcome expectations Sense of prioritization and urgency time management skills Ability to manage with agility by priorities Excellent communication and presentation skills in French English and Arabic Enabler solution provider disruptor and impact driven entrepreneur Ability to reskill upskill reverse leadership and mentorship Excellent networking skills the ability to develop strong relationships with cross-departmental team members to enable collaboration advice sharing and directional leadership where required Ability to build strong long-term relationships with strategic partners such as media agencies suppliers and key influencers Initiative taker with strong leadership and influencing skills Excellent understanding of regulations professional standards policies procedures and legislation Able to make quick but rational decisions when working under pressure Proven track record in cranking insightful consumer audits or consumer trends analysis Strategic planner with strong analytical skills and business acumen Strong coaching amp mentoring skills Ability to grow a team and rethink ways of working Schedule Monday to Friday8 00 AM till 5 00 PM OR 9 00 AM till 6 00 PM Flexible WFH is an OptionSalary Between U SD 3200 and USD 4000 Transportation LBP 125 000 Working day
Lebanon

Salary Criteria