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  • 1 week ago

jobs description

Who we are: We are a global full service agency with a passion for brands. Our teams cover creative, strategy, media, digital, data, design and branding.

What we do: We build and establish top brands throughout the world.

What we are looking for: A creative and compelling Mid-level Copywriter who has the ability to write stories for various platforms and various brands.

What you will do:
Write copy that could live across a range of digital and traditional propertiesCreate compelling content that educates, informs, inspires, act and engages with the brand audienceWrite copy to support the ideation, development and promotion of client strategiesParticipate and add constructive advise in reviews with the team and the clientAbility to take a brief and create concepts grounded in insights, delivering key messages in a way that brings the brand to lifeWork with the creative studio to produce the best copy output to deliver the desired outcomesStay up-to-date with what's going on in the... world to create insights and concepts that aren't tone-deaf and which make use of the best platforms in original / on trend waysCreate actual copy decks / pieces (e.g.: for any activation material / web / social / blog articles / emailers / brochures etc.)Write for different platforms, adjusting copy yet still making every touchpoint feel part of a single campaignWhat you must have:
A love for developing fresh concepts that are pioneering but grounded in insights, data, the brief and objectivesMinimum of three years experience within a similar roleA storyteller with ATL and TTL experienceA conceptual thinker and writerThe ability to clearly and easily explain copy output in terms of what informed a certain key messaging direction to both the business and clientsHybrid workingSkills:
ATL (Above the line) AdvertisingBTL (Below the line) AdvertisingCopywritingStorytelling
Cape Town South Africa


Apply - Mid-Level Copywriter Cape Town