• Marketing Manager Spanish LATAM Mexico City
  • Insider. in Mexico City, CDMX, Mexico
  • jobs
  • 4 weeks ago

jobs description

First things first: What is this role about?We are Insider, the world’s first Integrated Growth Management Platform that is loved by marketers crafting experiences for the world’s most renowned enterprise brands. We help enterprise brands connect customer data across channels, predict future behaviour with AI and individualise experiences.We are expanding our Marketing nation across 25 countries and we are currently for our Marketing Manager, Mexico & Spanish Speaking Latam. If you are a self-starter who has a passion for B2B Marketing and if you interested in building up the market presence of a unicorn SaaS company in the biggest market in the world, if you are up for the challenge of your lifetime, this is probably the role for you. Come and join our dynamic Marketing team to create your own playground and take our Spanish Speaking Latam marketing strategy to the next level. Read on if you want to discover how it feels to become one of us.You’re probably expecting an eye-catching... mesmerising job description that will sweep you off your feet, flavoured with the coolest startup jargons. After all, we’re a Sequoia and Riverwood-backed company, with an awarded woman CEO and a team across the globe that takes the word “diversity” very seriously. But that’s exactly why we think that nothing says more than the real experience. We’re underdogs who believe in the power of actions more than anything else. So we asked our VPs of Marketing, Regional Marketing Managers, Country Managers, and Sales Teams to tell us what they would expect from our Marketing Manager, Mexico & Spanish Speaking Latam and this is what they told us.

Day in and day out of a Marketing Manager, Mexico & Spanish Speaking Latam at Insider:
• builds and owns the marketing strategy and execution for Mexico & Spanish Speaking Latam, working closely with the global marketing team, your local team of marketing specialists, and the local sales team, to increase awareness, drive engagement, generate leads, and support conversion rates,manages all local marketing activities: demand generation, ABM, events, customer marketing, web, content, and PR,owns the event marketing program calendars, organising both Insiders events and industry events, managing all aspects of the projects from speakers recruitment to logistics,creates locally relevant assets to aid with sales and campaigns - case studies, whitepapers, guides,works closely with sales to measure program performance and lead quality

What we expect from you
• a Master’s Degree in Business, Marketing or a related field,
• +3 years of previous experience in B2B marketing, ideally for a SaaS business,
• solid leadership skills with experience in building and managing teams
• Good knowledge of digital space,
• Experience using marketing automation and CRM tools (e.g. Hubspot, Marketo, Eloqua, Pardot, Salesforce)
• Strong oral and written communication skills with the ability to create and pitch compelling marketing materials
• strong creative problem-solving skills,
• extraordinary attention to detail,
• excellent event planning and execution skills,
• the ability to maintain a positive attitude,
• Fluent in English and Spanish
Mexico City CDMX Mexico


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