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CRM Data Analyst | Job description

Main Tasks and activities
• Performance analysis of digital and CRM campaigns, with a focus on lead management and conversion KPIs;
• Analysis of the customer base, through the formulation of behavioral scores and business-driven indices to guide strategic decisions;
• Collect data from internal and external sources, organize and structure it in order to clean up databases, correcting any errors in data collection and storage systems;
• Create reports and documents with the results of the analyzes to be presented to internal stakeholders
Milan Metropolitan City of Milan Italy


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