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  • Gambit Strategies: Senior Digital Media Planner United States
  • Job Post in United States, , United States
  • jobs
  • 1 week ago

jobs description

Gambit Strategies: Senior Digital Media Planner
Location
Remote...
Salary
75,000-100,000 / Yearly
Company
Gambit Strategies
Department
Digital
Employer Type
Consulting Firm
Application Link
[email protected]
Application Instructions
Please send a resume to [email protected], cover letter is optional
Application Link
[email protected]
Job Description
Who you are
You know how critical it is to set up a campaign for success in the planning stage. You can negotiate with ad vendors to receive the best inventory and ensure that they deliver in full. You can balance the need to move quickly with the need to have a strong QA process and avoid errors. You have a passion for the details and can put together a media plan that balances efficiency and strong targeting with premium creative placements.
Job Responsibilities
- Lead media planning creation and execution based on client objectives + guidance from the account team and senior leadership
- Expertly review campaign reports with a close eye for detail and develop smart analysis of the program with key optimization recommendations
- Ensure tags are implemented properly and that optimizations are being made regularly and are in line with goals and targets
- Develop relationships and negotiate with partners to ensure the best possible inventory and rates for our buys
- Assist in the development and training of new and junior staff
- Provide an active voice in developing and improving media process and execution, and communicate needs to senior team
- Communicate timing needs for campaign launch to leadership and clients
- When necessary, negotiate added value from vendors
- Track reporting to ensure that campaigns are pacing properly and make optimizations to make sure we are reaching our audiences
- Work with the buying and reporting team to understand optimization needs and handle the implementation of any plan changes
Qualifications
- At least 4-6 years of experience in a media planning role, having negotiated and planned media buys that have a mix of CTV, social media, pre-roll, search inventory
- At least 2 years of programmatic experience and a clear point of view on how it fits into the media landscape. Be able to recommend what we run through programmatic versus a direct deal
- Have a strong POV of targeting offerings and what is the most precise, efficient way to reach audiences
- Be up to date on industry trends, best practices, and new offerings
- Understand the types of targeting available with each partner / platform so you can recommend the best possible approach with each media plan
- Strong attention to detail and ability to follow a strict QA process, even when you are very busy
- Thrive in a team environment and work well collaborating with others
- Excel in a fast-paced environment and can handle multi-tasking several projects with tight timelines at once
This position will be fully remote. The salary range for the position is between $75,000 and $100,000, commensurate with experience. Gambit Strategies also offers company paid healthcare, vision, and dental insurance as well as a 3% employer contribution to a 401k plan. We have an unlimited vacation package and a generous holiday schedule. We offer 12 weeks of paid leave for new parents. And we provide employee meal and snack benefits to help make working from home more enjoyable. People of color, women, people with disabilities, and veterans are strongly encouraged to apply
United States

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