• Head for Corporate & Marketing Communications (Senior Officer) Taguig
  • EastWest Bank in Taguig, Metro Manila, Philippines
  • jobs
  • 3 days ago

jobs description

About the Job

Locations: Makati and Taguig

Corporate Title: Senior Assistant Vice President to Vice President

Work Arrangement: Onsite

Our Marketing and Cash Management Team is looking for experienced professionals to join us in Makati and Taguig for the role of Head for Corporate & Marketing Communications.

In this role, you will assist in managing the EastWest brand, safeguarding its essence and values, and ensuring adherence to brand guidelines. Additionally, you will support brand equity development, oversee campaign execution, and enhance brand reputation, including managing PR crises and establishing communication protocols.

Your dream. Our focus.

Whether you're just starting out, or already a seasoned professional, EastWest can help you unleash your potential, and bridge the gap between dream to success.

At EastWest, we empower our employees to drive their careers and are committed to provide the runway for them to grow. We value teamwork and individual initiative. Join... us and be part of a highly engaged team, and a workplace that promotes development and goal attainment.

Over 29 years, EastWest has emerged as one of the most consumer-focused universal banks in the Philippines. EastWest is committed to continuously invest in people and in process, product, and service enhancements, and embrace new ideas to enhance the EastWest experience.

What the role will entail
• Help align messaging with identified channels or programs
• Ensure content alignment for total brand campaign across all media channels
• Manage Key Opinion Leaders (KOLs) and monitor their influence on customer acquisition and retention
• Assist in executing brand and PR campaign plans, and project manage external communications content development
• Co-lead customer-facing events such as product launches and activations, and assist in PR crisis management protocol execution when necessary

What we're looking for
• Holder of Bachelor's Degree in Communication or any related field
• At least 5 years of experience in communication, agency, media or PR, as well as a proven track record in developing campaigns, crafting messaging in a high-tech, fast moving or highly-regulated industry
• Extensive experience in handling agencies and clients and managing those relationships
• Experience in digital and social media, media relations, public relations experience, and PR crisis handling will be an advantage
• Strong branding development and management experience (shaping brand footprint, brand essence, brand guidelines)

What you can expect from joining our team
• Career development and training opportunities
• Competitive salary package and benefits
• Performance-based incentives and recognition programs to reward high-performing individuals
• Opportunity to work with industry experts and be mentored by them
• Defined career progression paths to guide you in your professional growth
Taguig Metro Manila Philippines


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