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  • 1 month ago

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If you have excellent communication and interpersonal skills, as well as commercial awareness and the ability to think strategically, a career in marketing could be for you.Its a Salary + Comission based jobAs a sales & marketing executive, you'll contribute to and develop integrated marketing campaigns to promote a product, service or idea. It's a varied role that includes:planningadvertisingdistributionresearch.Many organisations have marketing departments, meaning that you can work in both the private and public sector in areas ranging from finance, retail and media to voluntary and charitable organisations.The exact nature of your role will vary depending on the size of the organisation and sector and whether the focus is on selling a product or service, or on raising awareness of an issue that affects the public.Marketing executives may also be known as marketing officers or coordinators.Job Specification

As a sales & marketing executive, you'll need to:create awareness of and... develop the brand you're marketingcommunicate with target audiences and build and develop customer relationshipshelp with marketing plans, advertising, direct marketing and campaignssupport the marketing manager in delivering agreed activitiessource advertising opportunities and place adverts in the press or on the radiowork closely with in-house or external creative agencies to design marketing materials such as brochures and advertswrite and proofread marketing copy for both online and print campaignsproduce creative content, including videos and blog postsrun social media channels (e.g. Twitter, Facebook and LinkedIn) to enhance audience engagementorganise and attend events such as conferences, seminars, receptions and exhibitionssource and secure sponsorshiparrange the effective distribution of marketing materialsmaintain and update customer databasesconduct market research, for example using customer questionnaires and focus groupsdevelop relationships with key stakeholders both internal and external.With experience, you'll need to:develop and implement a marketing strategy (often as part of a wider sales and marketing programme)evaluate and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effectivetrack marketing performance and return on investment and prepare weekly or monthly reports for managementmonitor and report on competitor activitylead external agencies, when appropriate, to effectively manage events, press relationships, editorial requests, presentations, promotional materials and online activitiesoversee and manage the marketing budget.

Karachi Pakistan


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