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  • Senior Business Analyst Pietà
  • TalentBet in Pietà, , Malta
  • jobs
  • 1 week ago

jobs description

Senior Business Analyst



Location: Sofia

Salary: Based on experience



Knowledge and Experience:

- Experience with CRM software and databases. This includes both an understanding of how CRM systems work and the ability to use tools like SQL to extract data from them.

- Ability to take large amounts of data and distill it into actionable insights.

- SQL Knowledge – must

- Strong Excel knowledge – must

- Online Gaming experience – major advantage

- In depth understanding of sports trading and sports modelling – Major advantage.

- Familiarity with data visualization tools such as Sisense/Qliksense - advantage

- Strong problem-solving skills.

- The ability to think critically, in order to question assumptions and come to unbiased conclusions.

- The ability to communicate complex data and insights to non-technical stakeholders.

- Strong project management skills, in order to coordinate with cross-functional teams.

- The ability to listen to customers and understand their... needs in order to develop relevant solutions.

Responsibilities:

- Collaborating with other teams, such as sales, marketing, and customer service, to ensure that the CRM system is being used effectively and to identify areas for improvement.

- Identifying opportunities for upselling and cross-selling based on customer data and interactions.

- Helping to implement new sales and marketing campaigns by developing segmented lists of target customers and tracking their engagement.

- Review and analyze the performance of digital and email campaigns.

- Develop advanced optimization plans for the automated email campaigns.

- Support with the development of the new email campaigns (journey planning, messaging, email briefs).

- Advance the company thinking on how we use data to monetize customers.

- Proactive attitude towards continuous business optimization.


Pietà Malta

salary-criteria

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