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  • 1 month ago

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Job Description

The Marketing Manager works with the Category Managers to develop and execute the Trading plan aligned with the Category strategy. The role supports the communications projects in the areas of supplier activity and events, delivering all internal and external communication. This position works closely with the country leadership and sales to ensure the right plans are in place and the correct marketing materials and tools are developed. The position reports directly to the EMEA Marketing Communications Director with matrix reporting to the Country leader.

JOB DUTIES:
• Define and implement marketing programs for Czech and Slovak markets that are aligned with input from the Country leader, local Category Management, and EMEA marketing; with a clear focus on maximizing ROI and setting goals based on revenue, margin, and active customers.
• Work with the Category Managers and build relationships with key supplier partners to leverage marketing development funds for... campaign execution. Liaise with the suppliers for the marketing content.
• Brief compelling campaigns and execute using Marketo and analyse results to grow customer engagement. Delivery of regular internal communications and management of local email distribution lists. Ensuring campaigns are adhering to brand guidelines.
• Drive campaign/program engagement across the Czech and Slovak sales teams and other key stakeholders who will directly influence results.
• Coordinate the production of the Monthly Sales Flyer (Insight) and other marketing collateral including solution brochures and catalogs. Ensure content is provided on time and correctly from category management and ensure a high quality of proofreading.
• Work with the EMEA Demand Generation Manager to devise prospecting and retention programs for the Marketing Automation Tool and obtain sales alignment for successful follow-up.
• Work closely with sales to constantly improve the accuracy of the customer database.
• Budget management, monthly monitoring of all expenses and vendor income, and establishing tight cooperation with local finance. Maximizing the financial support from vendors, measuring the results, and initiating the next steps.
• Work closely with the EMEA Expos & Events Manager on all major events like the ADI Expo program, Kickoffs, Branch events, Trade Shows, Regional trade press events, Vendor Symposium and Supplier roadshows. Define dates and locations, select the right venues. Coordinate the communications to customers, vendors, and internal stakeholders. Execute all event logistics. Budget and ROI management including vendor income invoicing.
• Working closely with the EMEA digital merchandising team to coordinate the publication of content on the social media campaigns.

YOU MUST HAVE:
• Previous marketing communication experience within B2B business area and management of multiple campaigns at the same time
• BA/BS in Marketing, Communications, or other related field or relevant experience
• Strong written and verbal communications skills, professional proficiency in Czech & English
• Experience working with CRM or marketing automation tools e.g. Marketo or Salesforce.com
• Proficiency in Microsoft Excel, PowerPoint, Word, and email marketing tools.
• Good analytical skills, strong project & budget management skills.
• Strong presentation, negotiation, influencing and stakeholder management skills
• Cooperative attitude and the ability to motivate & influence team members without a hierarchical relation

WE VALUE
• Experience with B2B social media
• Experience in working with project management tools such as Airtable, ClickUp, Assana
• Able to self-motivate, work independently, deliver within a set timeframe and work in a dynamic fast-paced matrix environment.

WHAT IS IN FOR YOU:
• Flexible working hours and the possibility to work from home (according to internal policy)
• Interesting projects using the latest technology
• Building your career with a global company
• Competitive salary with a performance-based yearly increase
• Professional development plans including training, e-learning, and internal courses
• Extra week of holidays, meal cash allowance, contribution to pension insurance, multisport card

About Us

Resideo is a leading global provider of critical comfort and security solutions primarily in residential environments and distributor of low-voltage electronic and security products. Building on a 130-year heritage, Resideo has a presence in more than 150 million homes, with 15 million systems installed in homes each year. We continue to serve more than 110,000 professionals through leading distributors, including our ADI Global Distribution business, which exports to more than 100 countries from more than 200 stocking locations around the world. Resideo is a $5.0 billion company with approximately 13,000 global employees. For more information about Resideo, please visit www.resideo.com .

At Resideo, we bring together diverse individuals to build the future of homes. Resideo is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status. For more information on applicable U.S. equal employment regulations, refer to the "EEO is the Law" poster , "EEO is the Law" Supplement Poster and the Pay Transparency Nondiscrimination Provision . Resideo complies with applicable equal employment laws in all countries where we do business. For more information on how we process your information in the job application process, please refer to Recruitment Privacy Notice . If you require a reasonable accommodation to apply for a job, please use Contact Us form for assistance
Brno Czechia

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