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  • jobs
  • 3 weeks ago

jobs description

Job Overview:

We are in search of an experienced Content Writer Lead with a strong background in SEO, content strategy, and leadership within B2B sectors, particularly with experience in USA companies. The successful candidate will have a minimum of 4+ years in content creation and strategy, demonstrating a capability to drive content initiatives that engage B2B audiences and support business goals.

Key Responsibilities:

● Content Strategy Development: Lead the planning and execution of content strategies that align with the company’s objectives, with a focus on B2B engagement and SEO optimization.

● SEO Optimization: Implement SEO best practices to drive traffic and improve engagement, including keyword research, content optimization, and performance analysis.

● Content Creation & Management: Oversee the production of diverse content types (blogs, website content, 10x content, company brochures, case studies, etc) ensuring quality, consistency, and alignment with brand voice and... SEO strategies.

● Team Leadership: Lead and develop a content team, providing direction, feedback, and professional development support to ensure high performance and content quality.

● Editorial Calendar Management: Organize and manage the editorial calendar to ensure timely and strategic publication of content across platforms.

● Analytics & Reporting: Use analytics tools to track content performance, generate reports on engagement and ROI, and adjust content strategies based on data insights.

● Cross-functional collaboration: Work closely with marketing, sales, design, and product teams to create integrated content strategies that support company-wide goals.

● Content Innovation: Stay abreast of content marketing trends and incorporate innovative ideas and practices to keep the company's content strategy ahead of the curve.

Qualifications:

● Bachelor’s degree in English, Journalism, Marketing, or a related field.

● A minimum of 3+years of experience in content writing and strategy, with a demonstrated track record of success in B2B content creation, particularly for USA companies.

● Proven expertise in SEO, including keyword research, content optimization, and the use of analytics tools.

● Strong leadership skills with experience in managing and developing a team of content creators.

● Exceptional writing and editing skills, with the ability to craft engaging and compelling content for a B2B audience. ● Excellent organizational skills and the ability to manage multiple projects and deadlines in a fast-paced environment.

● Creative and strategic thinker with a passion for storytelling and innovation in content marketing.

● Familiarity with content management systems, digital marketing tools, and performance analysis software
Guntur Andhra Pradesh India

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