• jobs
  • 4 weeks ago

jobs description

• Analyze sales funnels and customer intent• Measure ROI of online and offline advertising campaigns• Report on marketing KPIs like leads, conversion rates, website traffic and social media engagement• Track email campaign metrics (delivery, open, click-through rates)• Monitor budget distribution and performance of paid ad campaigns• Conduct competitive research and analyze benchmarking data• Recommend website and campaign optimizations• Research and implement marketing tools to support our promotional projects (automation software, social media scheduling etc)• Work closely with sales and marketing teams to identify opportunities for new client acquisition• Perform valid and reliable market research SWOT analysis• Utilize online market research and catalog findings to databases• Devise and evaluate methods for collecting data (Surveys, Questionnaires, Opinion Polls)• Formulate a plan and present it to senior management • Interpret data, formulate reports and make recommendations•... Gather and analyze statistical data using modern and traditional methods to collect it• Remain fully informed on market trends, other parties researches and implement best practices • Work experience as a Marketing Analyst or similar role• In-depth understanding of SEM campaign strategies and SEO practices• Experience with PPC campaigns• Good knowledge of MS Excel• BSc in Marketing or relevant field• Posses search engines, web analytics, and business research tools acumen• Excellent knowledge of statistical packages (SPSS, SAS or similar), databases and MS Office• Strong communication and presentation skills• Deep knowledge of data warehousing• Adequate knowledge of data collection methods (polls, focus groups, surveys etc)• Working knowledge with CRM programs• Strong analytical and critical thinking• Advise clients or senior management on the best ways to use provided data
Giza El Omraniya Egypt


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