Sales Channel Manager -Direct Distribution (DD) Jeddah Saudi Arabia Primary Objectives:
The Channel Manager DD holds the ultimate responsibility of achieving volume targets in the DD channels across all branches by managing sales tactical activities, trade marketing support, in-store execution guidelines and merchandising function across all groceries and HTS, by leading the distributor channel team to achieving company objectives.
Accountabilities: Drive DD channels market development at customer level using company provided resources and tools including but not restricted to; Business Development Agreements, distribution drives, Quarterly business reviews and liquidation plans. Ensure 100% implementation of monthly activities, tailormade activity & NPD launch including direct sales. Lead the Product yearly plan implementation until all stock liquidation in the market
Responsibilities: Lead distributor team through engagement at all levels showing deep understanding of channel revenue levers and market dynamics Manage daily channel... operations efficiently and effectively Drive channel development projects effectively and efficiently Develop, coach and manage the performance of his team through influence, mentoring and process development Lead quarterly and yearly business reviews by branch Manage daily channel operations efficiently and effectively by close coordination with APMs, Merchandising supervisors and merchandisers. Manage relationships with contracted customers by maintaining an advantageous commercial position and service level Develop, coach and manage the performance of his team through influence, mentoring and process development Ensure timely reporting of competitors activities and proposing proactive or counter measures Ensuring stock accuracy by customer Compile an accurate monthly sales forecast on the 15th of each month updated daily until month completion. Support the Channel development manager in planning and forecasting annual commercial budget when it comes to sales volumes, activities, and costing. Establish a monthly market visit plan to covering different areas and reporting any distribution gaps with an official reporting process. Work closely on daily operations with distributor sales team to ensure achieving sales and other marketing objectives. Work on improving merchandising function by optimizing journey routes and ensuring proper execution of all brand guidelines. Also, to monitor hand-held reports and suggest any improvement on the system in coordination with Data flow function. Work closely with Marketing team on executing thematic activities by planning and executing in coordination with sales team and customers Report all competition activities spotted in the market by creating monthly process with HO, also to establish monthly closing feedback on channel performance. Build and promote long-lasting customer relation with top customers by partnering up through quarterly business reviews, understand their needs and establish a Win-Win relation. Continuously looking for business opportunities of all natures: distribution performance, Customer opportunity, or brand activation. Submitting monthly/weekly reporting package to the CDM as and when required. Handling special business development projects and pilot test Jeddah Saudi Arabia undefined undefined
Sales Channel Manager -Direct Distribution (DD) Jeddah Saudi Arabia Confidential Company Jeddah Saudi Arabia